We follow a strategic formula to help us understand our clients’ goals and objectives better, and to help us come up with the best and most creative digital marketing campaigns to fulfil their targets and key performance indicators.
To help you understand our process, here are four crucial steps we follow:
The main objective of marketing process is to satisfy the needs and wants of the customers. All the marketing activities are carried out to fulfill this objective. A need can be defined as sum total of all those items which are basic to human beings.
The second feature of marketing is creating market offering. It refers to providing complete information about the product and services, e.g., providing information about the name of the product and service, type, price, size, centre of availability, etc.
The customer is willing to purchase the product or services only when its value is satisfying their needs, in relation to its cost i.e. the product or service is providing them maximum benefit. Therefore, the marketer’s job is to add some value to its product
The process of marketing consists of exchange of goods and services for money or money’s worth. This mechanism helps both buyers and sellers to get what they desire. Exchange is defined as an essence of marketing. Products can be exchanged through various middlemen at different levels of distribution